Wednesday, September 28, 2005

iPods... I can't believed I caved.

iPods you know what they are. If you don't, then you must have been living with the Yanomami in South America, and even then...

I got the 20GB 4G color... Nice. I'm not going to say much since the iPod is now ingrained into our collective consciousness. It's white, shiny, sexy, and most importantly easily scratched.

I use this as my co-primary player. The interface is the reason why it moved up to player number 1. The battery life is good, about 10-12 hours the way I use it. I like that I can take my pic's with me, and that the sound is still fantastic. I just wish that I could delete things on the go.

Now I said that this is CO-primary player, and that would normally be something I would frown upon stating, but when the other one is an iPod Nano, I'm OK with it. The Nano is just a small version of the 20GB, but in Black... Sweeeeet!!!

I love the black, and I'm again amazed that Steve-O thought that people would rather have the white than the black. I mean look at the auto industry, which sells better white cars, or black ones?

If they made a sexy, shiny, black iBook, or even better a PowerBook, I think I would pick one up too.

The battery is around 12-13 hours, and I think it sounds better than the full size iPod, the screen looks good, a little small but clear enough to take pictures around with me. It's better than an album in my wallet. My only real complaint is that they came with the same white headphones. Apple is supposed to be the "Sexy" boutique manufacturer, and they couldn't provide black with black, I mean for the cash I forked out that shouldn't have been too much to ask. The NanoTubes should have been available at rollout of the Nano, since I'm not going to be buying one if the iSkin comes out first.

The Nano has way too much press these days, but I love mine, and i love my iPod 20GB. Now I can't believe I held out this long.


P.S. No MuVo TX FM review. I gave it to my little brother. He seems to like it though.

Google's Free WiFi

On my way home from work tonight I was listening to the latest episode of TWiT (This Week in Tech) definitely amongst my favorite podcasts, when I heard the same questions being speculated on that I've been hearing a few hundred times in the last week...

How can Google's free WiFi make money? And; How can they possibly know exactly where users are?

These are quite simple questions, that really answer each other.

Google will make their money from selling Google adspace to local businesses around the Free Google WiFi hotspot, and using locational advertising, and ads inside the social apps, i.e. dating/chat/map/blog services that they have or are developing. Once local retailers realize that the people that are using these hotspots are those that can afford laptops with WiFi, why wouldn't they want a Google hotspot near them? This could be another lucrative marketing tool in Google's arsenal.

And as far as how Google can know where users are... They can't know EXACTLY where they are. Google really doesn't care where you are, and they have no need to know where you are. They do however know precisely where their access point is, and Google knows that you have to be within a certain radius of the router to connect to it... Therefore they know where you are,
and that means they know what businesses are around you that have paid for the adspace.

Remember that lovely beta app that Google promptly shutdown on everyone, because really didn't help at all called, and cached your personal info: Google Web Accelerator. Guess what... I found that it is back featured on the Google front page. This (I'm really speculating here) will be the mechanism that will allow Google to know what you are surfing for, and it will be part of the mandatory program that you have to run if you want to use the free WiFi. It will be reporting back to the Google server, (over the secure VPN connection - to protect user privacy) That's how they will provide the ads based on what you are interested in, or at least that's how I'd do it.